Lipton Rainforest Alliance Certified™ Tea

Unilever is the largest buyer of tea in the world, purchasing approximately 12% of the world’s supply of black tea. In 2007, Lipton® set out to lead the industry by committing to purchase all of its tea from sustainable, ethical sources.

Since then, the company has worked closely with the Rainforest Alliance, a non-profit conservation organization that works around the world to develop and promote sustainable standards in farming, forestry and travel industries, to certify as sustainable all of the tea estates that supply its tea.

Select Lipton® products bearing the Rainforest Alliance Certified seal began appearing on store shelves in the U.S. in the spring 2009, including select bagged tea products, as well as Lipton® PureLeaf ready-to-drink tea. Our goal is to source 100% of the tea for our tea bags globally from RA Certified estates by 2015.

Although Lipton® expects to pay a higher price for tea from Rainforest Alliance Certified estates, the price will not change for consumers as a result of certification, reflecting the Lipton® brand’s belief that all products should be made sustainable.

To mark the launch of Rainforest Alliance-certified products in the U.S., Lipton® partnered with National Geographic to create custom content documenting the brand’s journey and commitment to sustainability. The custom content is included in a National Geographic online community at www.nationalgeographic.com/lipton as well as at wwwLiptont.com.